Voter engagement efforts are just as critical this year as years past, but how groups engage voters may look different due to the coronavirus pandemic. Our Homes, Our Votes: 2020, NLIHC’s nonpartisan voter and candidate engagement project, recently released a new resource outlining virtual voter engagement strategies for groups to consider incorporating in their efforts, the Virtual Voter Engagement Strategies guide.
This guide breaks down each of the three stages of voter engagement – registration, education, and mobilization – into a chart of traditional voter engagement tactics, socially distanced tactics, and examples of virtual platforms that could be used in place of these. As the guide notes, it is important to keep in mind when considering virtual platforms how accessible they are to people you are trying to reach in your voter engagement efforts. Virtual voter engagement strategies can be especially useful where in-person engagement is not possible or when a combination of virtual and physically distanced tactics makes sense.
More voter engagement tools and resources can be found on the Our Homes, Our Votes: 2020 website, including state pages with detailed information about voting deadlines, voting without an address, and more!